Video: Schlafly Titanium,The Rarest Beer on Earth


I know April Fools Day has come and gone, but honestly, this Schlafly video transcends that single silly date and deserves to be seen by every beer geek in America.

Not only do they razz Bud Light Platinum’s stupid name, they also mock the dickens out of the hype surrounding rare beers.  Plus anything with a Thunderdome-style fight to the death is Must See TV IMO…check it out!

Thanks to our pal John from TDYLF for sending it our way.

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Categories: Beer


Craft beer nerd, frequent beer blogger and occasional home brewer.

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14 Comments on “Video: Schlafly Titanium,The Rarest Beer on Earth”

  1. April 3, 2012 at 12:02 pm #

    The guy trying to escape the kettle gets me every time. Hilarious!

    • April 3, 2012 at 12:05 pm #

      Get back in there!!

  2. April 3, 2012 at 12:11 pm #

    That was funny, but I think this one takes the cake:

    • April 3, 2012 at 12:35 pm #

      ha ha – that’s horribly awesome!

    • April 3, 2012 at 1:13 pm #

      Maybe using actual bull testicles was a bit over the top, but I like their ingenuity.

      • April 3, 2012 at 1:23 pm #

        If you’re in for a penny, you’re in for a pound (or ten) of testicles.

        At least that’s what our mom always used to say…

    • Mathew
      April 3, 2012 at 1:19 pm #

      I wonder if it is dry balled or dry testicled as well?

      • April 3, 2012 at 1:24 pm #

        I believe they wet hopped and blue balled it…

      • April 3, 2012 at 1:40 pm #

        That’s how you get the creamy mouthfeel . . .

  3. April 4, 2012 at 9:15 am #

    I have stout envy.

  4. April 5, 2012 at 8:06 pm #

    There’s so much great stuff in that video. The disclaimer at the end slays me. I’ve had beers with the guy in the blue shirt at the 40 second-ish mark, way back before he worked for Schlafly.

    Also, as a diehard fan, I feel obligated to point out that when they added the choicest ingredients, they added a St. Louis Cardinals jersey. They didn’t dirty up their immaculate brew with any Yankee pinstripes.

    • April 9, 2012 at 11:09 am #

      Hopefully it was game worn for that authentic flavor…


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