I’ve said it before and I’ll say it again: the Boston Beer Company does an excellent job of providing a road map for up-and-coming craft breweries.  They got started brewing craft beer for the masses more than a decade earlier than the big names that caught the brewing bug in the late 90’s, and they’ve […]

In November, we reported that Magic Hat founder Alan Newman had signed on with Boston Beer (the makers of Sam Adams) and was given a clean sheet of paper to help expand that company’s craft beer offerings.  Newman’s subsidiary has been dubbed “Alchemy and Science” (Alan clearly loves magic) and has just made it’s first […]

Magic Hat founder Alan Newman has recently landed a pretty sweet gig with Jim Koch and Sam Adams.  Newman was forced out of Magic Hat 14 months ago after it was sold off to North American Breweries.  At that point, he decided to give up his beer career, write a business book and hit the […]

If you have ever doubted that the heart of a beer geek beats inside the chest of the Boston Beer Company, look no further than the Latitude 48 IPA Variety Pack that Sam Adams should be releasing in the coming weeks (or months – the 8 Ball is still fuzzy on this, but we’ve heard […]

We don’t typically break news here, and in a way, the trend continues.  There’s nothing to see here folks. There have been rumblings of late that The Boston Beer Company, the makers of Sam Adams, have been trying to purchase Victory Brewing Company.  It turns out the rumors are just that – rumors. I have […]