Tag Archives: natural light

Comment Fight: How NOT to Defend Your Beer PR Stunt

We had quite a dust-up in the comments here yesterday, where a fella calling himself “Geez” questioned whether or not I had any facts to support my assertion that Natty Light’s recent “Beer in Space” viral video campaign was hatched by an advertising agency. Well I didn’t until he got involved! Here’s an excerpt from […]

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The First Beer in Space is…Natty Light?! Really?!!

Just when you think something amazing has been achieved, it turns out there’s a catch that totally ruins it.  In this case, two enterprising young fellas have sent a can of beer into space and back down again so they could have the privilege of drinking the world’s first “space beer,” and what do the […]

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