Jim and I have discussed our family history with PBR, and I have even discussed PBR’s recent history on the blog here.  Jim and my history with this beer began when we were children.  Our aunt worked for Pabst for a long time (almost 20 years) and it was my father’s beer of choice for […]

Word out of Longmont, Colorado is that craft brewer Oskar Blues is getting into the bicycle building business.  They’ve created a new brand for the bike called “Reeb” (beer pedaled in reverse), and their first model will be a mountain bike.  Colorodoan.com shared the following details: Chad Melis, marketing director for Oskar Blues, said the […]

Being a hipster must be exhausting.  You must ride the ever-changing line between geek and cool, unkempt and fashionable, organic and high-tech.  What was hiply-ironic last year may no longer cut it with the goodwill-blazer-with-an-iPhone 4G-in-the-pocket crowd this year. Take beer for example.  For a while now, the go-to brand for hipsters far and wide […]