Nerdy GIF: Opening Sly Fox’s New “Topless” Beer Can

can-cu

 

360-lid-open

I made this animated gif for a piece about Sly Fox’s “new” topless beer can that I wrote for Today.com.  The animation wasn’t used on their site, so I figured I post it here to give hard-core beer nerds like you (and me) the chance to see what it looks like when you peel the top off of one of these babies.

Now you know.

For more information about the development of the can (including the fact that SABMiller had a hand in its creation and it’s three years old) and a review of the beer inside, click over to Today.com.  And while you’re there, why not “like” the article on Facebook?  ;)

Also, is it just me, or do repeating gifs like this make you twitchy, too?

As a bonus, here's a close up of the lid - it's actually quite safe.

As a bonus, here’s a close up of the lid – it’s actually quite safe.

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Categories: Beer

Author:Jim Galligan

Craft beer nerd, frequent beer blogger and occasional home brewer.

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16 Comments on “Nerdy GIF: Opening Sly Fox’s New “Topless” Beer Can”

  1. April 3, 2013 at 12:23 pm #

    You know you’re going to have to do that for the upcoming Sam Adams as well now…

    • April 3, 2013 at 12:29 pm #

      Yup. I’m going to do a good old fashioned shootout. I just need a Sam can (in a month or so I’ve been told) and maybe a can of Heady Topper to represent the “awesomely overqualified” beer in an old-fashioned can. I might also still have one of those silly Churchkey’s kicking around…

      • April 3, 2013 at 1:09 pm #

        So you haven’t taken the Heady Topper Kool-Ade?? Relying on the beer alone doesn’t have the same effect. As for Churchkey, I have to admit that I want to try it just because of the gimmicky package. If the brew is passable I’ll consider it a nice bonus.

        • April 3, 2013 at 1:17 pm #

          It’s passable, like decent homebrew.

          And I really loved Heady Topper on its own merits (I love mangoy/paineappley DIPA’s), but I refuse to drink it from the stupid can.

  2. Greg H.
    April 3, 2013 at 12:24 pm #

    I think it’s a cool idea, but the notion that it solves a shortcoming of craft beers in cans (… the small opening on the lid robs your senses of the beer’s aroma, a major component of its flavor…) is a false one. Bottles have this same ‘problem’ and yet it has never been called a shortcoming. That said, having the can open like this will save on cups. :)

    • April 3, 2013 at 12:27 pm #

      I agree that bottles never get a bad rap like cans do, but I disagree that they don’t both share a shortcoming. I never drink out of anything but glassware (even if it’s plastic) because I want to full sensory experience, and this can solves that problem, plus the limitation of where you can bring bottles of beer. It’s a pretty awesome little thing. I just wish the beer inside it were Dales Pale Ale…

      • April 3, 2013 at 4:02 pm #

        Ditto!

      • Nathan Rein
        April 24, 2013 at 8:14 am #

        I don’t get this. I’ve been drinking Sly Fox’s Helles out of the 360 can and I don’t like it. Without a pour, there’s no head. And to me, that’s an important part of the experience of good beer. I won’t drink craft beer out of a bottle either, and neither will anyone I know who really likes beer.

        • April 24, 2013 at 9:51 am #

          Well, you don’t get a pour with a standard can either (at least without a glass). You can always take a sip off the top and gently smack the beer down on a table to release some carbonation. I also stirred it with a spoon to gin up some bubbles for the photo (the ones from opening the can disapated before I got a good shot) and it responded quite well. Point is, there are plenty of ways to agitate a beer without pouring it.

          I should also add that the Helles on board is a nice little beer, but nothing amazing. It might be a different story with a bigger character brew in there.

          At any rate, thanks for the feedback on your experiences with the can. I still think it’s a nice innovation.

        • Nathan Rein
          April 24, 2013 at 8:54 pm #

          No, you’re totally right. I don’t find regular cans very satisfying either. Anyhow, yeah, it’s a cool idea, and it’s definitely better than a regular can or bottle if you’re somewhere where you can’t use glasses … but drinking from a glass is still so much better, this can doesn’t seem as revolutionary as I’d hoped when i first saw it.

        • April 24, 2013 at 9:24 pm #

          Just bring a straw and blow some bubbles – problem solved! ;)

  3. April 3, 2013 at 12:39 pm #

    It’s about time. How safe is the perforation around the rim?

    • April 3, 2013 at 1:14 pm #

      It’s fine, very smooth. the edge curves inward, and I think the only danger it would pose would be if you put your finger in the can, pressed it hard against the inner edge and then pulled upwards with great force. And then you MIGHT get a red mark on your finger. At any rate, everywhere your lips or tongue can touch are smooth.

Trackbacks/Pingbacks

  1. Beer Innovation: The Topless Beer | Awesome Beers - April 11, 2013

    [...] Nerdy GIF: Opening Sly Fox’s New “Topless” Beer Can (beerandwhiskeybros.com) [...]

  2. This new beer can design leaves you topless | FoodOddity - April 21, 2013

    [...] Jim Galligan made this GIF showing how this can opens, and transforms it into the closest thing to a glass you’re going to get… unless you use a glass.  He also writes that the lid and opening are smooth, safe, and will not taint your beer with blood as you slice your lips on the rim.  While I admire the idea, and think it would DEFINITELY come in handy for certain beer drinking occasions, I don’t feel this should become the norm of the beer can. [...]

  3. Beer Innovation: The Topless Beer - June 15, 2013

    […] Nerdy GIF: Opening Sly Fox’s New “Topless” Beer Can (beerandwhiskeybros.com) […]

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